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About · Sim Eternal City Project

Design the future city
we'll grow old in.

Sim Eternal City is city storyteller Paul J. J. Kang's long-term project to read and design — city by city — the future cities where the longevity generation, us, as we live longer, will live.

What we protect is irreplaceable humanity: the memory, care and community of each person — what a machine can imitate, but never replace. And beyond that, we redesign how people and communities work and create value, reshaping economic and social community itself.

The name

A star in motion. And a heart.

Sim

First, Stella in Motion (SiM) — a moving star. Stars have long shown the way to those who are lost. In an age when everyone is searching through uncertainty, Sim Eternal City means to be not a star that stays above one city, but one that moves from city to city — carrying a future found in one city to the next, and letting it shine again in that city's sky.

Second, in East Asia, sim (心) means heart. Before technology or buildings, it is the human heart that changes a city. That is why we tell the story first: to build the future city in people's hearts before we build it on the ground.

Eternal

What must never disappear. As the ground shifts and lives grow longer, our memory, our dignity and our community must carry on.

City

Where all of it lives together — the city we live in, every day.

Sim Eternal City: a star of hope that begins in the heart, moves from city to city, and keeps what must never disappear.

01 — The Four Forces

Four forces are rewriting every city.

In the decades ahead, every city in the world will feel all four at once, whatever its geography.

01

Climate change

The ground is shrinking and shifting. Sea level, floods, wildfire, drought and extreme heat are redrawing where a city can exist.

02

AI & robotics

Work is changing. As machines take on labor, people must ask again how they create value — and share the city with robot citizens.

03

Longer lives

Lives are growing longer. Cities designed for 70 or 80 years must now hold lives of 100 and more — and no city is built for that yet.

04

City-states

The center of decision is moving. Facing fast, local crises, the city — beyond the nation-state — becomes the unit that decides, and allies with other cities.

One questionThese four forces do not arrive alone. They amplify one another, and converge on one question: how do we keep living fully human lives — to the very end?

The four forces meet the System Map.

We connect each force to the systems a city is made of — water, air and plants; housing and energy; mobility and transport; education, work and leisure; care, death and memory. Each cell is a question: how does this force reshape this part of the city?

Nature

Water, air, plants, land

Lifelines

Housing, energy, food, data

Movement

Mobility, transport, logistics

Life

Education, work, leisure, health & care

Death

Death care, memorials, memory, legacy

Community

Economy, citizenship, decisions, public space, city alliances

This is the Sim Eternal City System Map. It is not a map drawn once and finished, but a living map — redrawn and updated with every city we meet.

02 — Why

Four things, built one upon another.

Because no one imagines this future on their own. If we wait to see it before we imagine it, it is already too late. When the ground beneath our cities disappears, or our way of life collapses, our lives, our memories — our very existence — are shaken with it.

01
Preparedness

We help people think ahead and imagine concretely, so they can meet the change before it arrives. This is not preparation for someone else — it is for us, who will live longer.

02
Design

We design new economic structures in which the longevity generation keeps doing meaningful economic work — and new ways for people and robots to live side by side as fellow citizens.

03
Build-up

We build what we have imagined and designed — starting small with cities and partners, making one project real, then adding the next. At the end of that road, we mean to build the real Sim Eternal City: a city where life and death coexist.

04
Hope

In an age of uncertainty, when everyone is caught in chaos, we discover the future that has already arrived in the present. We replicate what one city finds so other cities can rebuild it in their own way — and give everyone hope to live again.

Preparedness calls for design. Design leads to build-up. And build-up spreads as hope for all.

Who it's for

Not the elderly.Us.

"Elderly" is a label inherited from before lifespans stretched. What it really points to is our own generation — the longevity generation. That is why this project's preparedness is not for someone else. It is for us.

03 — Principles

Five principles we hold.

  1. The longevity generation is an economic force, not a class to be cared for.

    A longer life is not a burden. It is time to create new value.

  2. The invisible is infrastructure, too.

    We design memory, records and connection with the same care as roads and buildings.

  3. Coexistence, not escape.

    We don't abandon existing cities; we add a new layer to them — where people and robots, life and death, past and future live together.

  4. Not from nothing, but from what already exists.

    We reuse and reconnect the resources and technologies already here.

  5. There is no single answer.

    Coastal, mountain and inland cities each hold a different future — as different as their land, their history and their way of life.

04 — City by city

One city, one chapter.

We write each city as a chapter — reading it through the Four Forces and the System Map, then telling its future through stories, maps and scenarios, beginning from its own history and people. Every step is shared openly through writing, visuals, video and interactive media.

Chapter 01

The Future of New York — its six boroughs, composed of floating cities.

New York's floating city was the first case — one answer to a single coast being erased by the sea. The project is the method behind that answer, not the answer itself.

New York Storytelling →
Next chapters

The next city could be any city.

Coastal, mountain, inland or continental — one city at a time. In every city the question is the same. Every answer is different.

Your city

Want to see your city's future first?

From 2027, future city storytelling projects with cities are scheduled and in planning. If your city is ready to imagine what comes next, let's write your chapter together.

05 — Milestones

A journey since 2014.

  1. Nov 25, 2014

    Sim Eternal City begins.

  2. Along the way

    The story of future cities takes shape through writing, workshops, video, projects and talks:

    • Mobile Clinic Project with Hyundai Motor Company
    • Death in the City: The Future Is Already Here Conference at DDP, Seoul
    • Death Salon in Seongsu, Seoul
    • Tech, City and Future Panel Session in San Francisco
    • Young Designers Residency in Brooklyn — Cremation Design and Future City Map
    • No Stone Tombstone Solution Design Project in New York
  3. Jan 2025

    The Sim Eternal City Project Content Hub opens.

  4. May 2026

    Sim Eternal City: A Framework for Future City Storytelling is published by IWBFD Books — showing how the framework works through the New York chapter.

  5. 2026

    Recognized at the first TECHTAINMENT Forum & Awards in Seoul.

  6. Oct 22, 2026

    The Sim Eternal City Project is fully reimagined — from one floating city to a framework for the future of every city.

Project creator
Paul Joseph J. Kang

City Storyteller · Founder, IWBFD Studios

06 — Where it's headed

The long road leads to one city — where life and death coexist.

That city is Sim Eternal City itself. But New York was only the first stop. Every coast, every mountain town, every inland city carries a future that is already arriving — and most of them have not yet been told. We want to tell those futures, before the change does the telling for us.

Cities Documentary & film Visual storytellers Researchers Technologists Builders Backers

We can't do this alone. We're looking for partners of every kind who believe the cities we'll grow old in are worth designing now. If you believe in cities that heal, educate and remember, you are already one of our citizens.

Read more Partner with us: [email protected]